If you run a little business, it is essential to prevent yourself from significant failures whenever possible. Today, we are in a very different place. Business acumen is all about showing how our behaviors directly impact and improve business outcomes, measured in financial and market value terms. Business acumen development aims to fill the chasm in traditional leadership development programs, which involves the behavioral skills that lead to business plan increases in profitability and market value. Business acumen is defined as the capability to bring about positive business outcomes” (Prince). Business banking – but not as you know it. Apply for a free digital business account in minutes and join over 200,000 UK businesses who have changed the way they bank. In other words, digital marketing encourages, rather facilitates, direct selling, and there’s no intermediary or sales rep involved.