Nowadays, with the uncontrollable spurt of online jobs and business opportunities alike, people who want to make money online are more confused than ever. The level of material culture can aid in developing products for individual markets. For companies selling industrial goods, such as General Electric, this can provide a convenient starting point. In developing countries demand may be highest for basic may be more in demand. Technologic advances have probably been the major cause of cultural change in many countries. The increase in leisure time so characteristic in Western cultures has been a direct result of technologic development. With technologic advancement comes also cultural convergence. Black and white television sets extensively penetrated U.S. households more than 10 years before similar levels occurred in Europe and Japan. With color television the lag was reduced to 5 years. With videocassette recorders the difference was only 3 years, but this time the Europeans and the Japanese led the way while the United States was concentrating on cable systems. With the compact disk penetration rates were equal in only 1 year. Today with MTV available by satellite across Europe no lag exists18.
Entrepreneurship development is especially important in developing countries. Because of the lack of jobs in these countries, people need alternative ways to make money. Instead of doing something illegal, it would be better to pursue entrepreneurship. This has been shown as a great means of lifting people out of poverty. By gaining access to capital-mind you, it does not have to be big, just enough to get things going-they can start some enterprise, which will business plan then become their main source of income. As they start to life themselves out of poverty, they will come to realize that they have the power to make their lives easier. With that power, they will also realize that they can empower other people to get themselves out of poverty, too. If you end up with an online presence you can showcase your work, services, products, portfolios, clients, and potential information and create opportunities to build an empire.