This was one of sixteen well-known prominent business, political, and academic leaders on leadership, entrepreneurship and overcoming adversity, including two billionaire entrepreneurs and several mega- millionaire entrepreneurs, including: Dr. Anthony Bonanzino, Jack Canfield, William Draper III, Mark Victor Hansen, U.S. Senator Orrin Hatch (R-UT), Monzer Hourani, U.S. Senator Daniel Inouye (D-HI), J. Terrence Lanni, Dr. John Malone, Angelo Mozilo, Laurence Pino, Dr. Nido Qubein, U.S. Army Major General Sid Shachnow (Ret.), Dr. John Sperling, Dr. Blenda Wilson, and Zig Ziglar. If brand name or an advertising theme is to be extended care has to be taken to make sure of a comfortable fit. Kellogg’s ice Krispies snap, crackle, and pop in most markets the Japanese, who have trouble pronouncing these words watch the caricatures patchy, pitchy, putchy” in their commercials. Dealing with the language problem invariably requires local assistance. A good local advertising agency and a good local market research firm can prevent many problems. When translation is required as when communicating with suppliers or customers, care should be taken in selecting the translator. One of the simplest methods of control is back translation the translating of a foreign language version back to the original language by a different person than one who made the first translation.
Businesses worldwide have been utilising social media platforms like Facebook, Twitter, LinkedIn, Instagram, etc. to expand their customer base. If you want your small business to succeed, then it’s important that you take advantage of the agility and mobility your business has – those things are your greatest assets. Seek out the right markets for your products, and target them. Adopt the technology that will allow you to communicate with business plan your customers, and don’t be nervous about experimenting and trying new things. Nothing is predictable on this dangerous planet. Any accident can happen or any disease can attack us. So, we should be prepared for it. There are various types of insurance policies focusing different fields of life. Several roadblocksâ€”some perceived and some very realâ€”are holding back small business owners from capitalizing on the growing global marketplace.